The entire horsemeat scandal, (and the 'pink slime' one before it), reminds me of the following excerpt from Scott Adams' book The Dilbert Principle (page 138): Marketer #1: "You and I might prefer beef in our hamburgers, but the average consumer isn't that discriminating." Marketer #2: "I heard of a guy who eats light bulbs and nails." Marketer #1: "Exactly. They don't care what they eat." Marketer #2: "So we could fill our burgers with lawn clippings and toenails and that kind of [expletive deleted] and they'd never know the difference." Marketer #1: "They might even thank us for saving them money." Marketer #2: "I'm exhausted from all of this market analysis. You want to get a steak?" Marketer #1: "I'm a vegetarian." Edited by EndlessSolitude at 07:59:40 20-02-2013 |