#9477057, By PazJohnMitch "Women are the new core"

  • PazJohnMitch 31 Mar 2013 15:16:53 13,433 posts
    Seen 3 hours ago
    Registered 11 years ago
    The risk for a company when making a game could be expressed as:

    Cost of making game / RRP = Risk

    The larger that risk is the more units they need to shift before they make a profit. If the games women buy are much cheaper to make then the risk to the developer may be lower and it will be easier for them to make a profit. If this is the case then it makes sense to focus on this demographic.
Log in or register to reply